Journal of Personal Selling and Sales Management, 38(3):
Hybrid sales structures in the age of e-commerce
-Park Thaichon, Jiraporn Surachartkumtonkun, Sara Quach, Scott Weaven & Robert W. Palmatier [Publisher] [Google Scholar]
Quantitative Marketing and Economics, 16(4):
You get what you give: theory and evidence of reciprocity in the sharing economy
-Davide Proserpio, Wendy Xu, Georgios Zervas [Publisher] [Google Scholar]
Recent journal articles on Technology, Innovation and Interactivity in Marketing
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