Week 2019 12 17

International Journal of Research in Marketing, 36(4):

Catalogue as a tool for reinforcing habits: Empirical evidence from a multichannel retailer
-Tanya Mark, Jan Bulla, Rakesh Niraj, Ingo Bulla, Wolfgang Schwarzwäller [Publisher] [Google Scholar]

Serial product evaluations online: A three-factor model of leadership, fluency and tedium during product search
-Erik Maier [Publisher] [Google Scholar]

The multichannel pricing dilemma: Do consumers accept higher offline than online prices?
-Christian Homburg, Karin Lauer, Arnd Vomberg [Publisher] [Google Scholar]

Composing tweets to increase retweets
-Nima Y. Jalali, Purushottam Papatla [Publisher] [Google Scholar]

Journal of Advertising Research, 59(4):

Editor's Desk: What Do We Know about Social-Media Marketing?
-John B. Ford [Publisher] [Google Scholar]

Speaker's Box: The Accountability Crisis In Advertising and Marketing: Self-Regulation and Deeper Metrics Are Needed to Survive the Digital Age
-David W. Stewart [Publisher] [Google Scholar]

What We Know about Social-Media Marketing

The Impact of Airing Super Bowl Television Ads Early on Social Media: Benefits and Drivers of Watching, Liking, And Sharing Advertisements on Social Media
-Jennifer Lee Burton, Kristen M. Mueller, Jan Gollins, and Danielle M. Walls [Publisher] [Google Scholar]

How Do Brands' Facebook Posts Induce Consumers' e-Word-of-Mouth Behavior? Informational versus Emotional Message Strategy: A Computational Analysis
-Taemin Kim, Hyejin Kim, and Yunhwan Kim [Publisher] [Google Scholar]

Consumers' Responses to Facebook Advertising across PCs and Mobile Phones: A Model for Assessing the Drivers Of Approach and Avoidance of Facebook Ads
-Caroline Lancelot Miltgen, Anne-Sophie Cases, and Cristel Antonia Russell [Publisher] [Google Scholar]

How Measuring Consumer Conversations Can Reveal Advertising Performance
-Brad Fay, Ed Keller, Rick and Larkin [Publisher] [Google Scholar]

The Perceived Fit between Instagram Influencers and the Endorsed Brand: How Influencer-Brand Fit Affects Source Credibility and Persuasive Effectiveness
-Priska Linda Breves, Nicole Liebers, Marina Abt, and Annika Kunze [Publisher] [Google Scholar]

Dynamic Asymmetric Effects of Cross-Media Exposures over the Purchase Cycle: In China, TV Ads Benefit from Prior Online Exposure, but Not Vice-Versa
-June Soo Lee and Demetrios Vakratsas [Publisher] [Google Scholar]

Journal of Business Research, 106:

The great game of business: Advancing knowledge on gamification in business contexts
-Nancy V. Wünderlich, Anders Gustafsson, Juho Hamari, Petri Parvinen and André Haff [Publisher] [Google Scholar]

Examining an asymmetric effect between online customer reviews emphasis and overall satisfaction determinants
-Xun Xu [Publisher] [Google Scholar]

Examining consumer attitudes towards retailers' m-commerce mobile applications – An initial adoption vs. continuous use perspective
-Graeme McLean, Kofi Osei-Frimpong, Khalid Al-Nabhani and Hannah Marriott [Publisher] [Google Scholar]

The usage of large data sets in online consumer behaviour: A bibliometric and computational text-mining–driven analysis of previous research
-Mika Vanhala, Chien Lu, Jaakko Peltonen, Sanna Sundqvist, Jyrki Nummenmaa and Kalervo Järvelin [Publisher] [Google Scholar]

Designing gamified apps for sustainable consumption: A field study
-Rory Mulcahy, Rebekah Russell-Bennett and Dawn Iacobucci [Publisher] [Google Scholar]

Having fun while receiving rewards?: Exploration of gamification in loyalty programs for consumer loyalty
-Jiyoung Hwang and Laee Choi [Publisher] [Google Scholar]

Experiences that matter? The motivational experiences and business outcomes of gamified services
-Tobias Wolf, Welf H. Weiger and Maik Hammerschmidt [Publisher] [Google Scholar]

Gamification: A cognitive-emotional view
-Jeffrey K. Mullins and Rajiv Sabherwal [Publisher] [Google Scholar]

Individualizing gamified systems: The role of trait competitiveness and leaderboard design
-Christoph E. Höllig, Andranik Tumasjan and Isabell M. Welpe [Publisher] [Google Scholar]

Goal achievement, subsequent user effort and the moderating role of goal difficulty
-Dominik Gutt, Tobias von Rechenberg and Dennis Kundisch [Publisher] [Google Scholar]

Journal of Marketing, 84(1):

Uniting the Tribes: Using Text for Marketing Insight
-Jonah Berger, Ashlee Humphreys, Stephan Ludwig, Wendy W. Moe, Oded Netzer, and David A. Schweidel [Publisher] [Google Scholar]

Commentary: Mind Your Text in Marketing Practice
-Chris Chapman [Publisher] [Google Scholar]

Featuring Mistakes: The Persuasive Impact of Purchase Mistakes in Online Reviews
-Taly Reich and Sam J. Maglio [Publisher] [Google Scholar]

Marketing Science, 38(6):

Frontiers: How Effective Is Third-Party Consumer Profiling? Evidence from Field Studies
-Nico Neumann, Catherine E. Tucker, and Timothy Whitfield [Publisher] [Google Scholar]

Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases
-Xueming Luo, Siliang Tong, Zheng Fang, and Zhe Qu [Publisher] [Google Scholar]

Monetizing Online Marketplaces
-Hana Choi and Carl F. Mela [Publisher] [Google Scholar]

Search Advertising: Budget Allocation Across Search Engines
-Mohammad Zia and Ram C. Rao [Publisher] [Google Scholar]

Test & Roll: Profit-Maximizing A/B Tests
-Elea McDonnell Feit and Ron Berman [Publisher] [Google Scholar]

Week 2019 12 10

International Journal of Research in Marketing, 36(4):

Catalogue as a tool for reinforcing habits: Empirical evidence from a multichannel retailer
-Tanya Mark, Jan Bulla, Rakesh Niraj, Ingo Bulla, Wolfgang Schwarzwäller [Publisher] [Google Scholar]

Serial product evaluations online: A three-factor model of leadership, fluency and tedium during product search
-Erik Maier [Publisher] [Google Scholar]

The multichannel pricing dilemma: Do consumers accept higher offline than online prices?
-Christian Homburg, Karin Lauer, Arnd Vomberg [Publisher] [Google Scholar]

Composing tweets to increase retweets
-Nima Y. Jalali, Purushottam Papatla [Publisher] [Google Scholar]

Journal of Advertising Research, 59(4):

Editor's Desk: What Do We Know about Social-Media Marketing?
-John B. Ford [Publisher] [Google Scholar]

Speaker's Box: The Accountability Crisis In Advertising and Marketing: Self-Regulation and Deeper Metrics Are Needed to Survive the Digital Age
-David W. Stewart [Publisher] [Google Scholar]

What We Know about Social-Media Marketing

The Impact of Airing Super Bowl Television Ads Early on Social Media: Benefits and Drivers of Watching, Liking, And Sharing Advertisements on Social Media
-Jennifer Lee Burton, Kristen M. Mueller, Jan Gollins, and Danielle M. Walls [Publisher] [Google Scholar]

How Do Brands' Facebook Posts Induce Consumers' e-Word-of-Mouth Behavior? Informational versus Emotional Message Strategy: A Computational Analysis
-Taemin Kim, Hyejin Kim, and Yunhwan Kim [Publisher] [Google Scholar]

Consumers' Responses to Facebook Advertising across PCs and Mobile Phones: A Model for Assessing the Drivers Of Approach and Avoidance of Facebook Ads
-Caroline Lancelot Miltgen, Anne-Sophie Cases, and Cristel Antonia Russell [Publisher] [Google Scholar]

How Measuring Consumer Conversations Can Reveal Advertising Performance
-Brad Fay, Ed Keller, Rick and Larkin [Publisher] [Google Scholar]

The Perceived Fit between Instagram Influencers and the Endorsed Brand: How Influencer-Brand Fit Affects Source Credibility and Persuasive Effectiveness
-Priska Linda Breves, Nicole Liebers, Marina Abt, and Annika Kunze [Publisher] [Google Scholar]

Regular Articles

Dynamic Asymmetric Effects of Cross-Media Exposures over the Purchase Cycle: In China, TV Ads Benefit from Prior Online Exposure, but Not Vice-Versa
-June Soo Lee and Demetrios Vakratsas [Publisher] [Google Scholar]

Journal of Business Research, 106:

The great game of business: Advancing knowledge on gamification in business contexts
-Nancy V. Wünderlich, Anders Gustafsson, Juho Hamari, Petri Parvinen and André Haff [Publisher] [Google Scholar]

Examining an asymmetric effect between online customer reviews emphasis and overall satisfaction determinants
-Xun Xu [Publisher] [Google Scholar]

Examining consumer attitudes towards retailers' m-commerce mobile applications – An initial adoption vs. continuous use perspective
-Graeme McLean, Kofi Osei-Frimpong, Khalid Al-Nabhani and Hannah Marriott [Publisher] [Google Scholar]

The usage of large data sets in online consumer behaviour: A bibliometric and computational text-mining–driven analysis of previous research
-Mika Vanhala, Chien Lu, Jaakko Peltonen, Sanna Sundqvist, Jyrki Nummenmaa and Kalervo Järvelin [Publisher] [Google Scholar]

Designing gamified apps for sustainable consumption: A field study
-Rory Mulcahy, Rebekah Russell-Bennett and Dawn Iacobucci [Publisher] [Google Scholar]

Having fun while receiving rewards?: Exploration of gamification in loyalty programs for consumer loyalty
-Jiyoung Hwang and Laee Choi [Publisher] [Google Scholar]

Experiences that matter? The motivational experiences and business outcomes of gamified services
-Tobias Wolf, Welf H. Weiger and Maik Hammerschmidt [Publisher] [Google Scholar]

Gamification: A cognitive-emotional view
-Jeffrey K. Mullins and Rajiv Sabherwal [Publisher] [Google Scholar]

Individualizing gamified systems: The role of trait competitiveness and leaderboard design
-Christoph E. Höllig, Andranik Tumasjan and Isabell M. Welpe [Publisher] [Google Scholar]

Goal achievement, subsequent user effort and the moderating role of goal difficulty
-Dominik Gutt, Tobias von Rechenberg and Dennis Kundisch [Publisher] [Google Scholar]

Journal of Marketing, 84(1):

Uniting the Tribes: Using Text for Marketing Insight
-Jonah Berger, Ashlee Humphreys, Stephan Ludwig, Wendy W. Moe, Oded Netzer, and David A. Schweidel [Publisher] [Google Scholar]

Commentary: Mind Your Text in Marketing Practice
-Chris Chapman [Publisher] [Google Scholar]

Featuring Mistakes: The Persuasive Impact of Purchase Mistakes in Online Reviews
-Taly Reich and Sam J. Maglio [Publisher] [Google Scholar]

Marketing Science, 38(6):

Frontiers: How Effective Is Third-Party Consumer Profiling? Evidence from Field Studies
-Nico Neumann, Catherine E. Tucker, and Timothy Whitfield [Publisher] [Google Scholar]

Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases
-Xueming Luo, Siliang Tong, Zheng Fang, and Zhe Qu [Publisher] [Google Scholar]

Monetizing Online Marketplaces
-Hana Choi and Carl F. Mela [Publisher] [Google Scholar]

Search Advertising: Budget Allocation Across Search Engines
-Mohammad Zia and Ram C. Rao [Publisher] [Google Scholar]
Test & Roll: Profit-Maximizing A/B Tests
-Elea McDonnell Feit and Ron Berman [Publisher] [Google Scholar]

Week 2019 12 10

Management Science, 65(12):

Does Machine Translation Affect International Trade? Evidence from a Large Digital Platform
-Erik Brynjolfsson, Xiang Hui, and Meng Liu [Publisher] [Google Scholar]

Coordination Is Hard: Electronic Auction Mechanisms for Increased Efficiency in Transportation Logistics
-Paul Karaenke, Martin Bichler, and Stefan Minner [Publisher] [Google Scholar]

Psychology & Marketing, 37(1):

Digital buying behavior: The role of regulatory fit and self-construal in online luxury goods purchase intentions
-Zahra Fazeli, Paurav Shukla, Keith Perks [Publisher] [Google Scholar]

Antecedents, consequences, and reducers of perceived risk in social media: A systematic literature review and directions for further research
-Zia Ur Rehman, Rohaizat Baharun, Nor Zafir Md Salleh [Publisher] [Google Scholar]

Cash, credit, or phone? An empirical study on the adoption of mobile payments in the United States
-Jing Zhang, En Mao [Publisher] [Google Scholar]

Who's got my back? Comparing consumers' reactions to peer-provided and firm-provided customer support
-Lan Jiang, Matthew O'Hern, Sara Hanson [Publisher] [Google Scholar]

Exploring multisensory place experiences through cruise blog analysis
-Daniela Buzova, Amparo Cervera-Taulet, Silvia Sanz-Blas [Publisher] [Google Scholar]

Week 2019 11 26

Journal of International Business Studies, 50(9):

The rise of the digital economy: Rethinking the taxation of multinational enterprises
-Antony Ting, Sidney J. Gray [Publisher] [Google Scholar]

Global platforms and ecosystems: Implications for international business theories
-Satish Nambisan, Shaker A. Zahra, Yadong Luo [Publisher] [Google Scholar]

Operations Research, 67(6):

Dynamic Electricity Pricing to Smart Homes
-Daniel Adelman , Canan Uçkun [Publisher] [Google Scholar]

Week 2019 11 19

Journal of Advertising, 48(5):

Divergent Effects of Friend Recommendations on Disclosed Social Media Advertising in the United States and Korea
-Amy Errmann, Yuri Seo, Yung Kyun Choi & Sukki Yoon [Publisher] [Google Scholar]

Journal of Consumer Research, 46(4):

Resistance to Medical Artificial Intelligence
-Chiara Longoni, Andrea Bonezzi, Carey K. Morewedge [Publisher] [Google Scholar]

Variety in Self-Expression Undermines Self-Continuity
-Jacqueline R Rifkin, Jordan Etkin [Publisher] [Google Scholar]

Journal of the Academy of Marketing Science, 47(6):

Special Issue: Marketing Strategy in Digital, Data-Rich, and Developing Market (D3) Environments
-Edited by Shrihari Sridhar & Eric Fang [Publisher] [Google Scholar]

Week 2019 10 22

Industrial Marketing Management, 82:

The roles of internet of things technology in enabling servitized business models: A systematic literature review
-Chutikarn Suppatvech, Janet Godsell and Steven Day [Publisher] [Google Scholar]

Journal of Business Ethics, 159(4):

Special issue, "Sharing Economy, Sharing Responsibility? Corporate Social Responsibility in the Digital Age"

Sharing Economy, Sharing Responsibility? Corporate Social Responsibility in the Digital Age
-Michael Etter, Christian Fieseler, Glen Whelan, Special issue editors [Publisher] [Google Scholar]

Week 2019 10 15

Management Science, 65(10):

Market Segmentation and Software Security: Pricing Patching Rights
-Terrence August, Duy Dao, and Kihoon Kim [Publisher] [Google Scholar]

Marketing Science, 38(5):

Mobile Hailing Technology and Taxi Driving Behaviors
-Yanwen Wang, Chunhua Wu, and Ting Zhu [Publisher] [Google Scholar]

Mobile App Introduction and Online and Offline Purchases and Product Returns
-Unnati Narang and Venkatesh Shankar [Publisher] [Google Scholar]

Creation and Consumption of Mobile Word of Mouth: How Are Mobile Reviews Different?
-Sam Ransbotham, Nicholas H. Lurie, and Hongju Liu [Publisher] [Google Scholar]

Advertising Strategy in the Presence of Reviews: An Empirical Analysis
-Brett Hollenbeck, Sridhar Moorthy, and Davide Proserpio [Publisher] [Google Scholar]

Opinion Leaders and Product Variety
-Dmitri Kuksov and Chenxi Liao [Publisher] [Google Scholar]

Week 2019 09 24

Journal of Advertising, 48(4):

Special Section Introduction: Artificial Intelligence and Advertising
-Hairong Li [Publisher] [Google Scholar]

The Impact of AI on the Advertising Process: The Chinese Experience
-Xuebing Qin & Zhibin Jiang [Publisher] [Google Scholar]

Understanding Programmatic Creative: The Role of AI
-Gang Chen, Peihong Xie, Jing Dong & Tianfu Wang [Publisher] [Google Scholar]

Smart Generation System of Personalized Advertising Copy and Its Application to Advertising Practice and Research
-Shasha Deng, Chee-Wee Tan, Weijun Wang & Yu Pan [Publisher] [Google Scholar]

An Algorithm for Allocating Sponsored Recommendations and Content: Unifying Programmatic Advertising and Recommender Systems
-Edward C. Malthouse, Yasaman Kamyab Hessary, Khadija Ali Vakeel, Robin Burke & Morana Fuduric [Publisher] [Google Scholar]

Journal of International Business Studies, 50(8):

Digitalized service multinationals and international business theory
-Jean-François Hennart [Publisher] [Google Scholar]

Operations Research, 67(5):

Bayesian Social Learning from Consumer Reviews
-Bar Ifrach, Costis Maglaras, Marco Scarsini, and Anna Zseleva [Publisher] [Google Scholar]

Planning Online Advertising Using Gini Indices
-Miguel A. Lejeune and John Turner [Publisher] [Google Scholar]

Week 2019 09 17

Journal of Consumer Research, 46(3):

The Pleasure of Assessing and Expressing Our Likes and Dislikes
Daniel He, Shiri Melumad, Michel Tuan Pham
https://doi.org/10.1093/jcr/ucy079

Journal of Marketing Research, 56(5):

The Value of Rapid Delivery in Omnichannel Retailing
Marshall L. Fisher, Santiago Gallino, and Joseph Jiaqi Xu
https://doi.org/10.1177/0022243719849940

In Mobile We Trust: The Effects of Mobile Versus Nonmobile Reviews on Consumer Purchase Intentions
Lauren Grewal, Andrew T. Stephen
https://doi.org/10.1177/0022243719834514

The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions
Anne-Kathrin Klesse, Yann Cornil, Darren William Dahl, Nina Gros
https://doi.org/10.1177/0022243719846063

Journal of Public Policy & Marketing, 38(4):

Special issue on “Marketing and Public Policy in a Technology-Integrated Society"
Kristen L. Walker, George R. Milne, Bruce D. Weinberg
https://journals.sagepub.com/toc/ppoa/38/4

Week 2019 09 10

Journal of Advertising Research, 59(3):

Analyzing the Click Path of Affiliate-Marketing Campaigns: Interacting Effects of Affiliates’ Design Parameters with Merchants’ Search-Engine Advertising
-Rainer Olbrich, Patrick Mark Bormann, and Michael Hundt [Publisher] [Google Scholar]

Journal of Service Research, 22(4):

Service Robots: Drivers of Perceived Responsibility for Service Outcomes
-Moritz Jörling, Robert Böhm, and Stefanie Paluch [Publisher] [Google Scholar]

Service Recovery on Stage: Effects of Social Media Recovery on Virtually Present Others
-Jens Hogreve, Nicola Bilstein, and Kathrin Hoerner [Publisher] [Google Scholar]

Psychology & Marketing, 36(10):

iPhone as a proxy indicator of adaptive narcissism: An empirical investigation
-Sanjeev M. A., Anil Sehrawat, Santhosh Kumar P. K. [Publisher] [Google Scholar]

The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic
-Chung-Wha ‘Chloe’ Ki, Youn-Kyung Kim [Publisher] [Google Scholar]

Menu positions influence soft drink selection at touchscreen kiosks
-Kelly Ann Schmidtke, Derrick G. Watson, Pendaran Roberts, Ivo Vlaev [Publisher] [Google Scholar]

Week 2019 08 27

Journal of Business Ethics, 158(3):

Understanding Collaborative Consumption: An Extension of the Theory of Planned Behavior with Value-Based Personal Norms
-Daniel Roos & Rüdiger Hahn [Publisher] [Google Scholar]

Week 2019 08 20

Decision Sciences, 50(4):

Estimating Promotion Effects Using Big Data: A Partially Profiled LASSO Model with Endogeneity Correction
-Luping Sun, Xiaona Zheng, Ying Jin, Minghua Jiang, Hansheng Wang [Publisher] [Google Scholar]

Journal of Business Research, 104:

Digital servitization business models in ecosystems: A theory of the firm
-Marko Kohtamäki, Vinit Parida, Pejvak Oghazi, Heiko Gebauer, Tim Baines [Publisher] [Google Scholar]

Organizing for digital servitization: A service ecosystem perspective
-Alexey Sklyar, Christian Kowalkowski, Bård Tronvoll, David Sörhammar [Publisher] [Google Scholar]

Customer relationship management capabilities and social media technology use: Consequences on firm performance
-Florin Sabin Foltean, Simona Mihaela Trif, Daniela Liliana Tuleu [Publisher] [Google Scholar]

Consumers' ethical perceptions of social media analytics practices: Risks, benefits and potential outcomes
-Nina Michaelidou, Milena Micevski [Publisher] [Google Scholar]

Journal of Marketing, 83(5):

Marketing in the Sharing Economy
-Giana M. Eckhardt, Mark B. Houston, Baojun Jiang, Cait Lamberton, Aric Rindfleisch, and Georgios Zervas [Publisher] [Google Scholar]

Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns
-Christian Hughes, Vanitha Swaminathan, and Gillian Brooks [Publisher] [Google Scholar]

Management Science, 65(8):

When Private Information Settles the Bill: Money and Privacy in Google’s Market for Smartphone Applications
-Michael Kummer and Patrick Schulte [Publisher] [Google Scholar]

When and How to Diversify - A Multicategory Utility Model for Personalized Content Recommendation
-Yicheng Song, Nachiketa Sahoo, and Elie Ofek [Publisher] [Google Scholar]

Week 2019 08 13

Marketing Science, 38(4):

Word of Mouth, Observed Adoptions, and Anime-Watching Decisions: The Role of the Personal vs. the Community Network
Mina Ameri, Elisabeth Honka, and Ying Xie
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1155

Learning in Online Advertising
W. Jason Choi and Amin Sayedi
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1154

Search and Learning at a Daily Deals Website
Mantian (Mandy) Hu, Chu (Ivy) Dang, and Pradeep K. Chintagunta
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1156

Journal of the Academy of Marketing Science, 47(5):

When pushing back is good: the effectiveness of brand responses to social media complaints
Marius Johnen & Oliver Schnittka
https://link.springer.com/article/10.1007/s11747-019-00661-x

Week 2019 08 06

Psychology & Marketing, 36(9):

“It's MY Service, it's MY Music”: The role of psychological ownership in music streaming consumption
-Sebastian Danckwerts, Peter Kenning [Publisher] [Google Scholar]

The interaction effect of mobile phone screen and product orientation on perceived product size
-Lennard Schmidt, Erik Maier [Publisher] [Google Scholar]

Quantitative Marketing and Economics, 17(3):

Can your advertising really buy earned impressions? The effect of brand advertising on word of mouth
-Mitchell J. Lovett, Renana Peres & Linli Xu [Publisher] [Google Scholar]

Week 2019 07 30

Public Opinion Quarterly, 83(S1):

Willingness to Participate in Passive Mobile Data Collection
-Florian Keusch; Bella Struminskaya; Christopher Antoun ; Mick P Couper; Frauke Kreuter [Publisher] [Google Scholar]

Journal of Interactive Marketing, 47:

Feeling Confident and Smart with Webrooming: Understanding the Consumer's Path to Satisfaction
-Carlos Flavián, Raquel Gurrea, Carlos Orús [Publisher] [Google Scholar]

App Adoption: The Effect on Purchasing of Customers Who Have Used a Mobile Website Previously
-Huan Liu, Lara Lobschat, Peter C. Verhoef, Hong Zhao [Publisher] [Google Scholar]

The Dark Side of Good Reputation and Loyalty in Online Retailing: When Trust Leads to Retaliation through Price Unfairness
-Isabel P. Riquelme, Sergio Román, Pedro J. Cuestas, Dawn Iacobucci [Publisher] [Google Scholar]

A Comparison of Formative Versus Reflective Approaches for the Measurement of Electronic Service Quality
-Marios Theodosiou, Evangelia Katsikea, Saeed Samiee, Katerina Makri [Publisher] [Google Scholar]

The Effect of Cross-Channel Integration on Cost Efficiency
-Takumi Tagashira, Chieko Minami [Publisher] [Google Scholar]

Mobile Advertising and Traffic Conversion: The Effects of Front Traffic and Spatial Competition
-Wei Wang, Gang Li, Richard Y.K. Fung, T.C.E. Cheng [Publisher] [Google Scholar]

Propagators, Creativity, and Informativeness: What Helps Ads Go Viral
-Sarit Moldovan, Yael Steinhart, Donald R. Lehmann [Publisher] [Google Scholar]

The Impact of Adding Online-to-Offline Service Platform Channels on Firms' Offline and Total Sales and Profits
-Sha Zhang, Koen Pauwels, Chenming Peng [Publisher] [Google Scholar]

The Role of Network Embeddedness and Psychological Ownership in Consumer Responses to Brand Transgressions
-Christina A. Kuchmaner, Jennifer Wiggins, Pamela E. Grimm [Publisher] [Google Scholar]

Temporal Certainty and Skippable In-Stream Commercials: Effects of Ad Length, Timer, and Skip-ad Button on Irritation and Skipping Behavior
-Yongwoog Andrew Jeon, Hyunsang Son, Arnold D. Chung, Minette E. Drumwright [Publisher] [Google Scholar]

Consumer Processing of Online Trust Signals: A Neuroimaging Study
-Luis-Alberto Casado-Aranda, Angelika Dimoka, Juan Sánchez-Fernández [Publisher] [Google Scholar]

Analyzing the Browsing Basket: A Latent Interests-Based Segmentation Tool
-Nadine Schröder, Andreas Falke, Harald Hruschka, Thomas Reutterer [Publisher] [Google Scholar]

Week 2019 07 23

Management Science, 65(7):

 Algorithmic Bias? An Empirical Study of Apparent Gender-Based Discrimination in the Display of STEM Career Ads
-Anja Lambrecht and Catherine Tucker [Publisher] [Google Scholar]

The Impact of Time Shifting on TV Consumption and Ad Viewership
-Rodrigo Belo, Pedro Ferreira, Miguel Godinho de Matos, and Filipa Reis [Publisher] [Google Scholar]

The Effects of Asymmetric Social Ties, Structural Embeddedness, and Tie Strength on Online Content Contribution Behavior
-Rishika Rishika and Jui Ramaprasad [Publisher] [Google Scholar]

Week 2019 07 16

Journal of Consumer Research, 46(2):

Sharing-Dominant Logic? Quantifying the Association between Consumer Intelligence and Choice of Social Access Modes
-Jaakko Aspara; Kristina Wittkowski [Publisher] [Google Scholar]

What Happens in Vegas Stays on TripAdvisor? A Theory and Technique to Understand Narrativity in Consumer Reviews
-Tom van Laer; Jennifer Edson Escalas; Stephan Ludwig; Ellis A van den Hende [Publisher] [Google Scholar]

Journal of Marketing Research, 56(4):

Service Robots Rising: How Humanoid Robots Influence Service Experiences and Elicit Compensatory Consumer Responses
-Martin Mende, Maura L. Scott, Jenny van Doorn, Dhruv Grewal, and Ilana Shanks [Publisher] [Google Scholar]

Week 2019 07 02

Journal of Advertising, 48(3):

Exploring the Selective Use of Ad Blockers and Testing Banner Appeals to Reduce Ad Blocking
-Johanna Söllner & Florian Dost [Publisher] [Google Scholar]

A Meta-Analysis into Multiscreening and Advertising Effectiveness: Direct Effects, Moderators, and Underlying Mechanisms
-Claire M. Segijn & Martin Eisend [Publisher] [Google Scholar] Journal of Retailing, 95(2):

Let Me Imagine That for You: Transforming the Retail Frontline Through Augmenting Customer Mental Imagery Ability
-Jonas Heller, Mathew Chylinski, Ko de Ruyter, Dominik Mahr, Debbie I. Keeling [Publisher] [Google Scholar]

Journal of Service Research, 22(3):

Sharing Goods? Yuck, No! An Investigation of Consumers’ Contamination Concerns About Access-Based Services
-Simon Hazée, Yves Van Vaerenbergh, Cécile Delcourt, and Luk Warlop [Publisher] [Google Scholar]

Marketing Science, 38(3):

Competitive Dynamics in the Sharing Economy: An Analysis in the Context of Airbnb and Hotels
-Hui Li and Kannan Srinivasan [Publisher] [Google Scholar]

Dynamic Demand for New and Used Durable Goods Without Physical Depreciation: The Case of Japanese Video Games
-Masakazu Ishihara and Andrew T. Ching [Publisher] [Google Scholar]

Recommending Products When Consumers Learn Their Preference Weights
-Daria Dzyabura and John R. Hauser [Publisher] [Google Scholar]

U-Shaped Conformity in Online Social Networks
-Monic Sun, Xiaoquan (Michael) Zhang, and Feng Zhu [Publisher] [Google Scholar]

Measuring the Impact of Product Placement with Brand-Related Social Media Conversations and Website Traffic
-Beth L. Fossen and David A. Schweidel [Publisher] [Google Scholar]

Week 2019 06 25

International Journal of Research in Marketing, 36(2):

Capturing digital experience: The method of screencast videography
-Fatema Kawaf [Publisher] [Google Scholar]

Measuring and forecasting mobile game app engagement
-Oliver Rutz, Ashwin Aravindakshan, Olivier Rubel [Publisher] [Google Scholar]

Hook vs. hope: How to enhance customer engagement through gamification
-Andreas B. Eisingerich, André Marchand, Martin P. Fritze, Lin Dong [Publisher] [Google Scholar]

Video mining: Measuring visual information using automatic methods
-Xi Li, Mengze Shi, Xin (Shane) Wang [Publisher] [Google Scholar]

Journal of the Academy of Marketing Science, 47(4):

Smart phones, bad calls? The influence of consumer mobile phone use, distraction, and phone dependence on adherence to shopping plans
-Michael R. Sciandra, J. Jeffrey Inman & Andrew T. Stephen [Publisher] [Google Scholar]

Dynamic customer interdependence
-Jonathan Z. Zhang [Publisher] [Google Scholar]

Journal of Business Research, 102:

Faster! More! Better! Drivers of upgrading among participants in extreme sports events
-Francesco Raggiotto, Daniele Scarpi, Michela C. Mason [Publisher] [Google Scholar]

Estimating deception in consumer reviews based on extreme terms: Comparison analysis of open vs. closed hotel reservation platforms
-Sangkil Moon, Moon-Yong Kim, Paul K. Bergey [Publisher] [Google Scholar]

Combating the negative effects of showrooming: Successful salesperson tactics for converting showroomers into buyers
-Martin Fassnacht, Sharon E. Beatty, Markus Szajna [Publisher] [Google Scholar]

A mixed methods UTAUT2-based approach to assess mobile health adoption
-Paulo Duarte, José Carlos Pinho [Publisher] [Google Scholar]

Journal of Marketing Analytics, 7(2):
 
Process control for monitoring customer engagement
-Edward C. Malthouse, Wei-Lin Wang, Bobby J. Calder & Tom Collinger [Publisher] [Google Scholar]

Week 2019 06 18

Decision Sciences, 50(3):

Online Review Characteristics and Trust: A Cross-Country Examination
-Beibei Dong Mei Li K. Sivakumar [Publisher] [Google Scholar]

Journal of Business Ethics, 157(2):

How Does Corporate Social Responsibility Engagement Influence Word of Mouth on Twitter? Evidence from the Airline Industry
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AMS Review, 9(1/2):

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Journal of Business Research, 100:

An Introduction to the Special Issue “Virtual Reality in Marketing”: Definition, Theory and Practice
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Journal of Advertising, 48(1)

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Journal of Interactive Marketing, 46:

https://www.sciencedirect.com/journal/journal-of-interactive-marketing/vol/46/

Management Science, 65(5):

Your Uber Is Arriving: Managing On-Demand Workers Through Surge Pricing, Forecast Communication, and Worker Incentives
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