15 September 2019

Week 2019 09 17

Journal of Consumer Research, 46(3):

The Pleasure of Assessing and Expressing Our Likes and Dislikes
Daniel He, Shiri Melumad, Michel Tuan Pham
https://doi.org/10.1093/jcr/ucy079

Journal of Marketing Research, 56(5):

The Value of Rapid Delivery in Omnichannel Retailing
Marshall L. Fisher, Santiago Gallino, and Joseph Jiaqi Xu
https://doi.org/10.1177/0022243719849940

In Mobile We Trust: The Effects of Mobile Versus Nonmobile Reviews on Consumer Purchase Intentions
Lauren Grewal, Andrew T. Stephen
https://doi.org/10.1177/0022243719834514

The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions
Anne-Kathrin Klesse, Yann Cornil, Darren William Dahl, Nina Gros
https://doi.org/10.1177/0022243719846063

Journal of Public Policy & Marketing, 38(4):

Special issue on “Marketing and Public Policy in a Technology-Integrated Society"
Kristen L. Walker, George R. Milne, Bruce D. Weinberg
https://journals.sagepub.com/toc/ppoa/38/4





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