Week 2020 06 23

Journal of Business Research, 116:

Customer experience management in the age of big data analytics: A strategic framework
--Maria Holmlund, Yves Van Vaerenbergh, Robert Ciuchita, Annika Ravald, Panagiotis Sarantopoulos, Francisco Villarroel Ordenes and Mohamed Zaki [Publisher] [Google Scholar]

Frontline encounters of the AI kind: An evolved service encounter framework
--Stacey Robinson, Chiara Orsingher, Linda Alkire, Arne De Keyser, Michael Giebelhausen, K. Nadia Papamichail, Poja Shams and Mohamed Sobhy Temerak [Publisher] [Google Scholar]

Customized advertising: Allowing consumers to directly tailor messages leads to better outcomes for the brand
--G. Douglas Olsen and John W. Pracejus [Publisher] [Google Scholar]

The playground effect: How augmented reality drives creative customer engagement
--Alexander Jessen, Tim Hilken, Mathew Chylinski, Dominik Mahr, Jonas Heller, Debbie Isobel Keeling and Ko de Ruyter [Publisher] [Google Scholar]

Robot will take your job: Innovation for an era of artificial intelligence
--Giselle Rampersad [Publisher] [Google Scholar]

How do search ads induce and accelerate conversion? The moderating role of transaction experience and organizational type
--Tengku Munawar Chalil, Wirawan Dony Dahana and Chris Baumann [Publisher] [Google Scholar]

I should have known better!: When firm-caused failure leads to self-image concerns and reduces negative word-of-mouth
--Matthew Philp and Laurence Ashworth [Publisher] [Google Scholar]

Does online retail coupons and memberships create favourable psychological disposition?
--Janarthanan Balakrishnan, Pantea Foroudi and Yogesh K. Dwivedi [Publisher] [Google Scholar]

Negative online reviews and consumers’ service consumption
--Alireza Golmohammadi, Anna S. Mattila and Dinesh K. Gauri [Publisher] [Google Scholar]

Journal of Public Policy & Marketing, 39(3):

How important is alignment of social media use and R&D - Marketing cooperation for innovation success?
--Edwin J. Nijssena and Andrea Ordanini [Publisher] [Google Scholar]

Credible Effects: The Impact of Disclosure of Material Connections Within Online Product Reviews
--Michelle D. Steward, Alvin C. Burns, Felicia N. Morgan and Michelle L. Roehm [Publisher] [Google Scholar]

Panic Attack: How Illegitimate Invasions of Privacy Cause Consumer Anxiety and Dissatisfaction
--Carol L. Esmark Jones, Jennifer L. Stevens, Stephanie M. Noble and Michael J. Breazeale [Publisher] [Google Scholar]