Week 2020 06 16

Journal of Marketing, 84(4)

The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms
--Ling Peng, Geng Cui, Yuho Chung, and Wanyi Zheng [Publisher] [Google Scholar]

Negative Reviews, Positive Impact: Consumer Empathetic Responding to Unfair Word of Mouth --Thomas Allard, Lea H. Dunn, and Katherine White [Publisher] [Google Scholar] Path to Purpose?

How Online Customer Journeys Differ for Hedonic Versus Utilitarian Purchases
--Jingjing Li, Ahmed Abbasi, Amar Cheema, and Linda B. Abraham [Publisher] [Google Scholar]

Management Science, 66(6)

Frenemies in Platform Markets: Heterogeneous Profit Foci as Drivers of Compatibility Decisions
--Ron Adner, Jianqing Chen, and Feng Zhu [Publisher] [Google Scholar]

Targeting Prospective Customers: Robustness of Machine-Learning Methods to Typical Data Challenges
--Duncan Simester, Artem Timoshenko, and Spyros I. Zoumpoulis [Publisher] [Google Scholar]

The Long-term and Spillover Effects of Price Promotions on Retailing Platforms: Evidence from a Large Randomized Experiment on Alibaba
--Dennis J. Zhang, Hengchen Dai, Lingxiu Dong, Fangfang Qi, Nannan Zhang, Xiaofei Liu, Zhongyi Liu, and Jiang Yang [Publisher] [Google Scholar]

The Use and Value of Social Information in Selective Selling of Exclusive Products
--Ruslan Momot, Elena Belavina, and Karan Girotra [Publisher] [Google Scholar]

Quantitative Marketing and Economics, 18(2):

Retailers’ product location problem with consumer search
--Raluca M. Ursu, Daria Dzyabura [Publisher] [Google Scholar]

Search query formation by strategic consumers
--Jia Liu, Olivier Toubia [Publisher] [Google Scholar]

The effect of exogenous product familiarity on endogenous consumer search
--Michael R. Galbreth, Bikram Ghosh [Publisher] [Google Scholar]