Journal of Service Research, 22(1):
How Does Innovation Emerge in a Service Ecosystem?
-Jennifer D. Chandler, Ilias Danatzis, Carolin Wernicke, Melissa Archpru Akaka, and David Reynolds [Publisher] [Google Scholar]
Positive Customer Churn: An Application to Online Dating
-Andrea Dechant, Martin Spann, and Jan U. Beck [Publisher] [Google Scholar]
Marketing Science, 37(6):
A Semantic Approach for Estimating Consumer Content Preferences from Online Search Queries
-Jia Liu and Olivier Toubia [Publisher] [Google Scholar]
Probabilistic Topic Model for Hybrid Recommender Systems: A Stochastic Variational Bayesian Approach
-Asim Ansari, Yang Li, and Jonathan Z. Zhang [Publisher] [Google Scholar]
Recent journal articles on Technology, Innovation and Interactivity in Marketing
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