Week 2018 12 11

Journal of Business Research, 95:

Ethics of mobile behavioral advertising: Antecedents and outcomes of perceived ethical value of advertised brands
-Mercy Mpinganjira, Daniel K. Maduku [Publisher] [Google Scholar]

The value of social media for innovation: A capability perspective
-Marie-Isabelle Muninger, Wafa Hammedi, Dominik Mahr [Publisher] [Google Scholar]

Understanding emerging adults' consumption of TV series in the digital age: A practice-theory-based approach
-Stephanie Feiereisen, Dina Rasolofoarison, Kristine De Valck, Julien Schmitt [Publisher] [Google Scholar]

Journal of Retailing, 94(4):

The Effects of Search-Related and Purchase-Related Mobile App Additions on Retailers’ Shareholder Wealth: The Roles of Firm Size, Product Category, and Customer Segment
-Lanlan Cao, Xin Liu, Wenbin Cao [Publisher] [Google Scholar]