Week 2017 09 26

Industrial Marketing Management, 66:

Social media use in B2b sales and its impact on competitive intelligence collection and adaptive selling: Examining the role of learning orientation as an enabler
-Omar S. Itani, Raj Agnihotri, Rebecca Dingus [Publisher] [Google Scholar]

Social media research in the industrial marketing field: Review of literature and future research directions
-Jari Salo [Publisher] [Google Scholar]

The Internet of Things – Chance and challenge in industrial business relationships
-Christine Falkenreck, Ralf Wagner [Publisher] [Google Scholar]

Week 2017 09 19

International Journal of Research in Marketing, 34(3):

Protecting customer privacy when marketing with second-party data
-Matthew J.Schneider, Sharan Jagpal, Sachin Gupta, Shaobo Li and Yan Yu [Publisher] [Google Scholar]

Journal of Business Research, 80:

Time orientation and engagement with social networking sites: A cross-cultural study in Austria, China and Uruguay
-Katerina Makri, Bodo B. Schlegelmilch [Publisher] [Google Scholar]

The effects of marketer- and advocate-initiated online service recovery responses on silent bystandersOriginal Research Article
-Wolfgang Weitzl, Clemens Hutzinger [Publisher] [Google Scholar]

Technology sourcing for website personalization and social media marketing: A study of e-retailing industryOriginal Research Article
-Poonam Oberoi, Chirag Patel, Christophe Haon [Publisher] [Google Scholar]

Was the economics of information approach wrong all the way? Evidence from German grocery r(E)tailingOriginal Research Article
-Svetlana Fedoseeva, Roland Herrmann, Katharina Nickolaus [Publisher] [Google Scholar]

Psychology & Marketing, 34(10):

Sense and sensibility in personalized e-commerce: How emotions rebalance the purchase intentions of persuaded customers
-Ilias O. Pappas, Panos E. Kourouthanassis, Michail N. Giannakos and Vassilios Chrissikopoulos [Publisher] [Google Scholar]

Week 2017 09 12

Journal of Consumer Research, 44(3):

Liquid Consumption
-Fleura Bardhi; Giana M. Eckhardt [Publisher] [Google Scholar]

Social Acceptance and Word of Mouth: How the Motive to Belong Leads to Divergent WOM with Strangers and Friends
-Zoey Chen [Publisher] [Google Scholar]

Week 2017 09 05

Journal of Business Ethics, 144(3):

Do Ethical Social Media Communities Pay Off? An Exploratory Study of the Ability of Facebook Ethical Communities to Strengthen Consumers’ Ethical Consumption Behavior
-Johanna Gummerus, Veronica Liljander, Reija Sihlman [Publisher] [Google Scholar]

Journal of Marketing, 81(5):

Effects of Traditional Advertising and Social Messages on Brand-Building Metrics and Customer Acquisition
-Lisette de Vries, Sonja Gensler, and Peter S.H. Leeflang [Publisher] [Google Scholar]

The Role of Mere Closeness: How Geographic Proximity Affects Social Influence
-Jannik Meyners, Christian Barrot, Jan U. Becker, and Jacob Goldenber [Publisher] [Google Scholar]

Quantitative Marketing and Economics, 15(3):

The timing of version releases: A dynamic duopoly model
-Ron N. Borkovsky [Publisher] [Google Scholar]