Week 2015 12 08

Organization Science, 26(6):

What Difference Does a Robot Make? The Material Enactment of Distributed Coordination
-Matt Beane and Wanda J. Orlikowski [Publisher] [Google Scholar]

Decision Sciences, 46(6):

The Dynamics of Pre- and Post-purchase Service and Consumer Evaluation of Online Retailers: A Comparative Analysis of Dissonance and Disconfirmation Models
-Insu Park, Jeewon Cho and H. Raghav Rao [Publisher] [Google Scholar]

Industrial Marketing Management, 51:

Brand innovation and social media: Knowledge acquisition from social media, market orientation, and the moderating role of social media strategic capability
-Bang Nguyen, Xiaoyu Yu, T.C. Melewar, Junsong Chen [Publisher] [Google Scholar]

International Journal of Research in Marketing, 32(4):

The impact of a homogenous versus a prototypical Web design on online retail patronage for multichannel providers
-Oliver Emrich, Peter C. Verhoef [Publisher] [Google Scholar]

Journal of Interactive Marketing, 32:

Level Up! The Role of Progress Feedback Type for Encouraging Intrinsic Motivation and Positive Brand Attitudes in Public Versus Private Gaming Contexts
-Jennifer Christie Siemens, Scott Smith, Dan Fisher, Anastasia Thyroff, Ginger Killian [Publisher] [Google Scholar]

Connecting with and Converting Shoppers into Customers: Investigating the Role of Regulatory Fit in the Online Customer's Decision-making Process
-Abdul R. Ashraf, Narongsak (Tek) Thongpapanl [Publisher] [Google Scholar]

Does a Virtual Like Cause Actual Liking? How Following a Brand's Facebook Updates Enhances Brand Evaluations and Purchase Intention
-Camiel J. Beukeboom, Peter Kerkhof, Metten de Vries [Publisher] [Google Scholar]

Promotional Tactics for Online Viral Marketing Campaigns: How Scarcity and Personalization Affect Seed Stage Referrals
-Oliver Francis Koch, Alexander Benlian [Publisher] [Google Scholar]

A Picture Is Worth a Thousand Words: Segmenting Consumers by Facebook Profile Images
-Iris Vilnai-Yavetz, Sigal Tifferet [Publisher] [Google Scholar]

Of “Likes” and “Pins”: The Effects of Consumers' Attachment to Social Media
-Rebecca A. VanMeter, Douglas B. Grisaffe, Lawrence B. Chonko [Publisher] [Google Scholar]