European Journal of Innovation Management, 18(3):
Selecting ideas for new product development: Comparison of monadic test and adaptive concept screening under the G theory framework
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Journal of Computer-Mediated Communication, 20(4):
Families and Networks of Internet Memes: The Relationship Between Cohesiveness, Uniqueness, and Quiddity Concreteness
-Elad Segev, Asaf Nissenbaum and Nathan Stolero, Limor Shifman [Publisher] [Google Scholar]
“What is, Becomes What is Right”: A Conceptual Framework of Newcomer Legitimacy for Online Discussion Communities
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Marketing Science, 34(4):
Social Learning in Networks of Friends versus Strangers
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Consumer Search Activities and the Value of Ad Positions in Sponsored Search Advertising
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25 July 2015
20 July 2015
Week 2015 07 21
European Journal of Marketing, 49(7/8):
The strength of no tie relationship in an online recommendation: Focused on interactional effects of valence, tie strength, and type of service
-Dong-Mo Koo [Publisher] [Google Scholar]
Journal of Business & Industrial Marketing, 30(7):
Toward the development of new product ideas: asymmetric effects of team cohesion on new product ideation
-Tanawat Hirunyawipada , Audhesh K. Paswan , and Charles Blankson [Publisher] [Google Scholar]
Journal of Consumer Behaviour, 14(4):
Reserve price and competing bids: Reference points for product evaluations in online auctions?
-Stefan T. Trautmann and Gijs van de Kuilen [Publisher] [Google Scholar]
Journal of Marketing Education, 37(2):
Special Issue: Digital and Social Media Marketing in Business Education: Implications for the Marketing Curriculum
http://jmd.sagepub.com/content/37/2.toc
The strength of no tie relationship in an online recommendation: Focused on interactional effects of valence, tie strength, and type of service
-Dong-Mo Koo [Publisher] [Google Scholar]
Journal of Business & Industrial Marketing, 30(7):
Toward the development of new product ideas: asymmetric effects of team cohesion on new product ideation
-Tanawat Hirunyawipada , Audhesh K. Paswan , and Charles Blankson [Publisher] [Google Scholar]
Journal of Consumer Behaviour, 14(4):
Reserve price and competing bids: Reference points for product evaluations in online auctions?
-Stefan T. Trautmann and Gijs van de Kuilen [Publisher] [Google Scholar]
Journal of Marketing Education, 37(2):
Special Issue: Digital and Social Media Marketing in Business Education: Implications for the Marketing Curriculum
http://jmd.sagepub.com/content/37/2.toc
11 July 2015
Week 2015 07 14
Academy of Management Review, 40(3):
The Coevolution of Technologies and Categories During Industry Emergence
-Stine Grodal, Aleksios Gotsopoulos, and Fernando F. Suarez [Publisher] [Google Scholar]
Industrial Marketing Management, 48:
Profit-sharing between an open-source firm and application developers — Maximizing profits from applications and in-application advertisements
-Nobuyuki Fukawa, Yanzhi Zhang [Publisher] [Google Scholar]
Journal of Marketing, 79(4):
Regaining “Lost” Customers: The Predictive Power of First-Lifetime Behavior, the Reason for Defection, and the Nature of the Win-Back Offer
-V. Kumar, Yashoda Bhagwat, and Xi (Alan) Zhang [Publisher] [Google Scholar]
Who or What to Believe: Trust and the Differential Persuasiveness of Human and Anthropomorphized Messengers
-Maferima Touré-Tillery and Ann L. McGill [Publisher] [Google Scholar]
Management Science, 61(7):
A Theory of Market Pioneers, Dynamic Capabilities, and Industry Evolution
-Matthew Mitchell and Andrzej Skrzypacz [Publisher] [Google Scholar]
Journal of Service Research, 18(3):
The Impact of Online Social Support on Patients' Quality of Life and the Moderating Role of Social Exclusion
-Tang Yao, Qiuying Zheng, and Xiucheng Fan [Publisher] [Google Scholar]
Psychology & Marketing, 32(8):
Modeling Consumers’ Adoption Intentions of Remote Mobile Payments in the United Kingdom: Extending UTAUT with Innovativeness, Risk, and Trust
-Emma L. Slade, Yogesh K. Dwivedi, Niall C. Piercy and Michael D. Williams [Publisher] [Google Scholar]
Quantitative Marketing and Economics, 13(2):
http://link.springer.com/journal/11129/13/2
Display advertising’s competitive spillovers to consumer search
--Randall Lewis & Dan Nguyen
Optimal selling strategies when buyers name their own prices
--Robert Zeithammer
The Coevolution of Technologies and Categories During Industry Emergence
-Stine Grodal, Aleksios Gotsopoulos, and Fernando F. Suarez [Publisher] [Google Scholar]
Industrial Marketing Management, 48:
Profit-sharing between an open-source firm and application developers — Maximizing profits from applications and in-application advertisements
-Nobuyuki Fukawa, Yanzhi Zhang [Publisher] [Google Scholar]
Journal of Marketing, 79(4):
Regaining “Lost” Customers: The Predictive Power of First-Lifetime Behavior, the Reason for Defection, and the Nature of the Win-Back Offer
-V. Kumar, Yashoda Bhagwat, and Xi (Alan) Zhang [Publisher] [Google Scholar]
Who or What to Believe: Trust and the Differential Persuasiveness of Human and Anthropomorphized Messengers
-Maferima Touré-Tillery and Ann L. McGill [Publisher] [Google Scholar]
Management Science, 61(7):
A Theory of Market Pioneers, Dynamic Capabilities, and Industry Evolution
-Matthew Mitchell and Andrzej Skrzypacz [Publisher] [Google Scholar]
Journal of Service Research, 18(3):
The Impact of Online Social Support on Patients' Quality of Life and the Moderating Role of Social Exclusion
-Tang Yao, Qiuying Zheng, and Xiucheng Fan [Publisher] [Google Scholar]
Psychology & Marketing, 32(8):
Modeling Consumers’ Adoption Intentions of Remote Mobile Payments in the United Kingdom: Extending UTAUT with Innovativeness, Risk, and Trust
-Emma L. Slade, Yogesh K. Dwivedi, Niall C. Piercy and Michael D. Williams [Publisher] [Google Scholar]
Quantitative Marketing and Economics, 13(2):
http://link.springer.com/journal/11129/13/2
Display advertising’s competitive spillovers to consumer search
--Randall Lewis & Dan Nguyen
Optimal selling strategies when buyers name their own prices
--Robert Zeithammer
05 July 2015
Week 2015 07 07
Business Horizons, 58(4):
The Internet of Things (IoT): Applications, investments, and challenges for enterprises
-In Lee, Kyoochun Lee [Publisher] [Google Scholar]
Entrepreneurship Theory and Practice, 39(4):
Start-Up Difficulties in Early-Stage Peripheral Clusters: The Case of IT in an Emerging Economy
-Edward Kasabov [Publisher] [Google Scholar]
The Internet of Things (IoT): Applications, investments, and challenges for enterprises
-In Lee, Kyoochun Lee [Publisher] [Google Scholar]
Entrepreneurship Theory and Practice, 39(4):
Start-Up Difficulties in Early-Stage Peripheral Clusters: The Case of IT in an Emerging Economy
-Edward Kasabov [Publisher] [Google Scholar]