Week 2019 08 27

Journal of Business Ethics, 158(3):

Understanding Collaborative Consumption: An Extension of the Theory of Planned Behavior with Value-Based Personal Norms
-Daniel Roos & Rüdiger Hahn [Publisher] [Google Scholar]

Week 2019 08 20

Decision Sciences, 50(4):

Estimating Promotion Effects Using Big Data: A Partially Profiled LASSO Model with Endogeneity Correction
-Luping Sun, Xiaona Zheng, Ying Jin, Minghua Jiang, Hansheng Wang [Publisher] [Google Scholar]

Journal of Business Research, 104:

Digital servitization business models in ecosystems: A theory of the firm
-Marko Kohtamäki, Vinit Parida, Pejvak Oghazi, Heiko Gebauer, Tim Baines [Publisher] [Google Scholar]

Organizing for digital servitization: A service ecosystem perspective
-Alexey Sklyar, Christian Kowalkowski, Bård Tronvoll, David Sörhammar [Publisher] [Google Scholar]

Customer relationship management capabilities and social media technology use: Consequences on firm performance
-Florin Sabin Foltean, Simona Mihaela Trif, Daniela Liliana Tuleu [Publisher] [Google Scholar]

Consumers' ethical perceptions of social media analytics practices: Risks, benefits and potential outcomes
-Nina Michaelidou, Milena Micevski [Publisher] [Google Scholar]

Journal of Marketing, 83(5):

Marketing in the Sharing Economy
-Giana M. Eckhardt, Mark B. Houston, Baojun Jiang, Cait Lamberton, Aric Rindfleisch, and Georgios Zervas [Publisher] [Google Scholar]

Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns
-Christian Hughes, Vanitha Swaminathan, and Gillian Brooks [Publisher] [Google Scholar]

Management Science, 65(8):

When Private Information Settles the Bill: Money and Privacy in Google’s Market for Smartphone Applications
-Michael Kummer and Patrick Schulte [Publisher] [Google Scholar]

When and How to Diversify - A Multicategory Utility Model for Personalized Content Recommendation
-Yicheng Song, Nachiketa Sahoo, and Elie Ofek [Publisher] [Google Scholar]

Week 2019 08 13

Marketing Science, 38(4):

Word of Mouth, Observed Adoptions, and Anime-Watching Decisions: The Role of the Personal vs. the Community Network
Mina Ameri, Elisabeth Honka, and Ying Xie
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1155

Learning in Online Advertising
W. Jason Choi and Amin Sayedi
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1154

Search and Learning at a Daily Deals Website
Mantian (Mandy) Hu, Chu (Ivy) Dang, and Pradeep K. Chintagunta
https://pubsonline.informs.org/doi/10.1287/mksc.2019.1156

Journal of the Academy of Marketing Science, 47(5):

When pushing back is good: the effectiveness of brand responses to social media complaints
Marius Johnen & Oliver Schnittka
https://link.springer.com/article/10.1007/s11747-019-00661-x

Week 2019 08 06

Psychology & Marketing, 36(9):

“It's MY Service, it's MY Music”: The role of psychological ownership in music streaming consumption
-Sebastian Danckwerts, Peter Kenning [Publisher] [Google Scholar]

The interaction effect of mobile phone screen and product orientation on perceived product size
-Lennard Schmidt, Erik Maier [Publisher] [Google Scholar]

Quantitative Marketing and Economics, 17(3):

Can your advertising really buy earned impressions? The effect of brand advertising on word of mouth
-Mitchell J. Lovett, Renana Peres & Linli Xu [Publisher] [Google Scholar]