26 March 2017

Week 2017 03 28

International Journal of Research in Marketing, 34(1):

The Internet-of-Things: Review and research directions
-Irene C.L. Ng, Susan Y.L. Wakenshaw [Publisher] [Google Scholar]

Digital marketing: A framework, review and research agenda
-P.K. Kannan, Hongshuang “Alice” Li [Publisher] [Google Scholar]

The “tipping point” feature of social coupons: An empirical investigation
-Mantian (Mandy) Hu, Russell S. Winer [Publisher] [Google Scholar]

No future without the past? Predicting churn in the face of customer privacy
-Niels Holtrop, Jaap E. Wieringa, Maarten J. Gijsenberg, Peter C. Verhoef [Publisher] [Google Scholar]

A picture is worth a thousand words: Translating product reviews into a product positioning map
-Sangkil Moon, Wagner A. Kamakura [Publisher] [Google Scholar]

Journal of Advertising Research, 57(1):

Speaker's Box: The Impact of Cyber Attacks On Brand Image - Why Proactive Marketing Expertise Is Needed for Managing Data Breaches
-Kimberly A. Whitler and Paul W. Farris [Publisher] [Google Scholar]

Numbers, Please: Measuring Television In the Programmatic Age -Why Television Measurement Methods Are Shifting toward Digital
-Gian M. Fulgoni and Andrew Lipsman [Publisher] [Google Scholar]

Cross-Device and Cross-Channel Identity Measurement Issues and Guidelines - How Advertisers Can Maximize the Impact Of an Identity-Based Brand Campaign
-Evan Neufeld [Publisher] [Google Scholar]

Journal of Business Research, 75:

Psychological contract violation and customer intention to reuse online retailers: Exploring mediating and moderating mechanisms
-Neeru Malhotra, Sunil Sahadev, Keyoor Purani [Publisher] [Google Scholar]

Journal of Retailing, 93(1):

Shopper-Facing Retail Technology: A Retailer Adoption Decision Framework Incorporating Shopper Attitudes and Privacy Concerns
-J. Jeffrey Inman, Hristina Nikolova [Publisher] [Google Scholar]

Using Visual Design to Improve Customer Perceptions of Online Assortments
-Barbara E. Kahn [Publisher] [Google Scholar]

The Role of Big Data and Predictive Analytics in Retailing
-Eric T. Bradlow, Manish Gangwar, Praveen Kopalle, Sudhir Voleti [Publisher] [Google Scholar]

Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions
-Kusum L. Ailawadi, Paul W. Farris [Publisher] [Google Scholar]














18 March 2017

Week 2017 03 21

Journal of Advertising, 46(1):

A Primer on Using Behavioral Data for Testing Theories in Advertising Research
-Yuping Liu-Thompkins & Edward C. Malthouse [Publisher] [Google Scholar]

Journal of Retailing and Consumer Services, 36:

Antecedents of peripheral services cross-buying behaviorOriginal Research Article
-Heiner Evanschitzky, Neeru Malhotra, Florian v. Wangenheim, Katherine N. Lemon [Publisher] [Google Scholar]

Journal of Service Management, 28(1):

Leveraging marketer-generated appeals in online brand communities: An individual user-level analysis
-Welf H. Weiger, Hauke A. Wetzel, Maik Hammerschmidt [Publisher] [Google Scholar]

Psychology & Marketing, 34(4):

Technological Impacts on Market Attitudes and Behaviors
-Paul R. Baines [Publisher] [Google Scholar]

Examining Consumers’ Motivations to Engage in Firm-Hosted Virtual Communities
-Ethel Claffey and Mairead Brady [Publisher] [Google Scholar]

Interpreting Social Identity in Online Brand Communities: Considering Posters and Lurkers
-Sahar Mousavi, Stuart Roper and Kathleen A. Keeling [Publisher] [Google Scholar]

How Does Serious M-Game Technology Encourage Low-Income Households To Perform Socially Responsible Behaviors?
-Alpha Yam, Rebekah Russell-Bennett, Marcus Foth and Rory Mulcahy [Publisher] [Google Scholar]

Pride in Technology-Based Health Interventions: A Double-Edged Sword
-Danae Manika, Diana Gregory-Smith and Paolo Antonetti [Publisher] [Google Scholar]

Toward a Framework for Identifying Attitudes and Intentions to Music Acquisition from Legal and Illegal Channels
-Athina Dilmperi, Tamira King and Charles Dennis [Publisher] [Google Scholar]

Consumer Branded #Hashtag Engagement: Can Creativity in TV Advertising Influence Hashtag Engagement?
-Anastasia Stathopoulou, Laurence Borel, George Christodoulides and Douglas West [Publisher] [Google Scholar]

Online Display Advertising: The Influence of Web Site Type on Advertising Effectiveness
-Sumitra Auschaitrakul and Ashesh Mukherjee [Publisher] [Google Scholar]

Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity Endorsement
-Siyoung Chung and Hichang Cho [Publisher] [Google Scholar]

Consumer Revenge Using the Internet and Social Media: An Examination of the Role of Service Failure Types and Cognitive Appraisal Processes
-Zaid Mohammad Ibrahim Obeidat, Sarah Hong Xiao, Gopalkrishnan R. Iyer and Michael Nicholson [Publisher] [Google Scholar]














09 March 2017

Week 2017 03 14

Journal of Consumer Behaviour, 16(2):

From Super Mario to Skyrim: A framework for the evolution of video game consumption
-Andrew Kuo, Jacob L. Hiler, Richard J. Lutz [Publisher] [Google Scholar]

Journal of Marketing, 81(2):

Gamified Information Presentation and Consumer Adoption of Product Innovations
-Jessica Müller-Stewens, Tobias Schlager, Gerald Häubl, and Andreas Herrmann [Publisher] [Google Scholar]

Optimizing a Menu of Multiformat Subscription Plans for Ad-Supported Media Platforms
-Vamsi K. Kanuri, Murali K. Mantrala, and Esther Thorson [Publisher] [Google Scholar]

The Sting of Social: How Emphasizing Social Consequences in Warning Messages Influences Perceptions of Risk
-Mitchel R. Murdock and Priyali Rajagopal [Publisher] [Google Scholar]



05 March 2017

Week 2017 03 07

Business Horizons, 60(2):

Special Issue on Crowdsourcing
-Guest Editor Jan H. Kietzmann [Publisher]