Week 2017 08 02

Journal of Business Research, 69(10):

Critical challenges associated with the adoption of social media: A Delphi of a panel of Canadian human resources managers
-Placide Poba-Nzaou, Nathalie Lemieux, Daniel Beaupré, Sylvestre Uwizeyemungu [Publisher] [Google Scholar]

Customer portfolio management (CPM) for improved customer relationship management (CRM): Are your customers platinum, gold, silver, or bronze?
-Ramendra Thakur, Letty Workman [Publisher] [Google Scholar]

Week 2016 07 26

Consumption Markets & Culture, 19(5):

#selfie: digital self-portraits as commodity form and consumption practice
-Mehita Iqani & Jonathan E. Schroeder [Publisher] [Google Scholar]

Mobile phone: marketplace icon
-Ian Reyes [Publisher] [Google Scholar]

Journal of Consumer Research, 43(2)


Anthropomorphized Helpers Undermine Autonomy and Enjoyment in Computer Games
-Sara Kim, Rocky Peng Chen, and Ke Zhang [Publisher] [Google Scholar]

Journal of Interactive Marketing, 35:

No Comment?! The Drivers of Reactions to Online Posts in Professional Groups
-Robert P. Rooderkerk, Koen H. Pauwels [Publisher] [Google Scholar]

Consumers' Perceptions of Online and Offline Retailer Deception: A Moderated Mediation Analysis
-Isabel P. Riquelme, Sergio Román, Dawn Iacobucci [Publisher] [Google Scholar]

Effects of Likeability Dynamics on Consumers' Intention to Share Online Video Advertisements
-Edlira Shehu, Tammo H.A. Bijmolt, Michel Clement [Publisher] [Google Scholar]

Who Am I? How Compelling Self-storytelling Builds Digital Personal Reputation
-Rebecca Pera, Giampaolo Viglia, Roberto Furlan [Publisher] [Google Scholar]

Affective Images, Emotion Regulation and Bidding Behavior: An Experiment on the Influence of Competition and Community Emotions in Internet Auctions
-Marc T.P. Adam, Philipp J. Astor, Jan Krämer [Publisher] [Google Scholar]

How to Measure Alignment in Perceptions of Brand Personality Within Online Communities: Interdisciplinary Insights
-Silvia Ranfagni, Belinda Crawford Camiciottoli, Monica Faraoni [Publisher] [Google Scholar]

Week 2016 07 19

Marketing Science, 35(4):

Fare Prediction Websites and Transaction Prices: Empirical Evidence from the Airline Industry
-Benny Mantin, Eran Rubin [Publisher] [Google Scholar]

Quantitative Marketing and Economics, 14(2):

Mixed pricing in online marketplaces
-Katja Seim, Michael Sinkinson [Publisher] [Google Scholar]

Week 2016 07 12

Journal of Marketing, 80(4):

Relating Online, Regional, and National Advertising to Firm Value
-Shrihari Sridhar, Frank Germann, Charles Kang, and Rajdeep Grewal
[Full Article] [Google Scholar]

Management Science, 62(7):

Incentive Problems in Performance-Based Online Advertising Pricing: Cost per Click vs. Cost per Action
-Yu (Jeffrey) Hu, Jiwoong Shin, Zhulei Tang [Publisher] [Google Scholar]

Cumulative Growth in User-Generated Content Production: Evidence from Wikipedia
-Aleksi Aaltonen, Stephan Seiler [Publisher] [Google Scholar]

Week 2016 07 05

Journal of Service Research, 19(3):

Does the Nature of the Interaction Matter? Understanding Customer Channel Choice for Purchases and Communications
-Yolanda Polo and F. Javier Sese [Publisher] [Google Scholar]