Week 2016 05 31

Journal of Business Research, 69(8):

Freedom from ownership: An exploration of access-based consumption
-Stephanie J. Lawson, Mark R. Gleim, Rebeca Perren, Jiyoung Hwang [Publisher] [Google Scholar]

Technological opinion leadership: The role of personal innovativeness, gadget love, and technological innovativeness
-Ramendra Thakur, Arifin Angriawan, John H. Summey [Publisher] [Google Scholar]

Marketing Science, 35(3):

Mining Brand Perceptions from Twitter Social Networks
-Aron Culotta, Jennifer Cutler [Publisher] [Google Scholar]

A Structured Analysis of Unstructured Big Data by Leveraging Cloud Computing
-Xiao Liu, Param Vir Singh, Kannan Srinivasan [Publisher] [Google Scholar]

Crumbs of the Cookie: User Profiling in Customer-Base Analysis and Behavioral Targeting
-Michael Trusov, Liye Ma, Zainab Jamal [Publisher] [Google Scholar]

Experimental Designs and Estimation for Online Display Advertising Attribution in Marketplaces
-Joel Barajas, Ram Akella, Marius Holtan, Aaron Flores [Publisher] [Google Scholar]

A Video-Based Automated Recommender (VAR) System for Garments
-Shasha Lu, Li Xiao, Min Ding [Publisher] [Google Scholar]

Visualizing Asymmetric Competition Among More Than 1,000 Products Using Big Search Data
-Daniel M. Ringel, Bernd Skiera [Publisher] [Google Scholar]