Journal of Business Research, 79:
Service Encounter 2.0”: An investigation into the roles of technology, employees and customers
Bart Larivière, David Bowen, Tor W. Andreassen, Werner Kunz, Nancy J. Sirianni, Chris Voss, Nancy V. Wünderlich, Arne De Keyse
http://www.sciencedirect.com/science/article/pii/S0148296317300954
Evaluating Facebook brand content popularity for service versus goods offerings
Kunal Swani, George R. Milne
http://www.sciencedirect.com/science/article/pii/S014829631730200X
Journal of Interactive Marketing, 39:
The Presentation Format of Review Score Information Influences Consumer Preferences Through the Attribution of Outlier Reviews
Adrian R. Camilleri
http://www.sciencedirect.com/science/article/pii/S1094996817300166
Can Social Media Marketing Improve Customer Relationship Capabilities and Firm Performance? Dynamic Capability Perspective
Zhan Wang, Hyun Gon Kim
http://www.sciencedirect.com/science/article/pii/S109499681730018X
To Share and Protect: Using Regulatory Focus Theory to Examine the Privacy Paradox of Consumers' Social Media Engagement and Online Privacy Protection Behaviors
Jill Mosteller, Amit Poddar
http://www.sciencedirect.com/science/article/pii/S1094996817300178
Permission Marketing and Privacy Concerns — Why Do Customers (Not) Grant Permissions?
Manfred Krafft, Christine M. Arden, Peter C. Verhoef
http://www.sciencedirect.com/science/article/pii/S1094996817300191
Mobile Shopping Through Applications: Understanding Application Possession and Mobile Purchase
Mingyung Kim, Jeeyeon Kim, Jeonghye Choi, Minakshi Trivedi
http://www.sciencedirect.com/science/article/pii/S1094996817300154
Basket Composition and Choice Among Direct Channels: A Latent State Model of Shopping Costs
Kirthi Kalyanam, Peter Lenk, Eddie Rhee
http://www.sciencedirect.com/science/article/pii/S1094996816300767
Is Augmented Reality Technology an Effective Tool for E-commerce? An Interactivity and Vividness Perspective
Mark Yi-Cheon Yim, Shu-Chuan Chu, Paul L. Sauer
http://www.sciencedirect.com/science/article/pii/S1094996817300336
Second Person Pronouns Enhance Consumer Involvement and Brand Attitude
Ryan E. Cruz, James M. Leonhardt, Todd Pezzuti
http://www.sciencedirect.com/science/article/pii/S1094996817300348
Journal of Service Management, 28(3):
Internet of Things: understanding trust in techno-service systems
Tracy Harwood, Tony Garry
http://www.emeraldinsight.com/doi/full/10.1108/JOSM-11-2016-0299
23 July 2017
16 July 2017
Week 2017 07 18
Journal of Marketing, 81(4):
Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App
-Manpreet Gill, Shrihari Sridhar, and Rajdeep Grewal [Publisher] [Google Scholar]
The Dynamic Interplay Between Recorded Music and Live Concerts: The Role of Piracy, Unbundling, and Artist Characteristics
-Dominik Papies and Harald J. van Heerde [Publisher] [Google Scholar]
Harvesting Brand Information from Social Tags
-Hyoryung Nam, Yogesh V. Joshi, and P.K. Kannan [Publisher] [Google Scholar]
Predicting Mobile Advertising Response Using Consumer Colocation Networks
-Peter Pal Zubcsek, Zsolt Katona, and Miklos Sarvary [Publisher] [Google Scholar]
Journal of Consumer Research, 44(2):
Products as Pals: Engaging with Anthropomorphic Products Mitigates the Effects of Social Exclusion
-James A. Mourey ; Jenny G. Olson; Carolyn Yoon [Publisher] [Google Scholar]
Fired Up for the Future: How Time Shapes Sharing
-Evan Weingarten; Jonah Berger [Publisher] [Google Scholar]
Journal of Service Research, 20(3):
NPS and Online WOM: Investigating the Relationship Between Customers’ Promoter Scores and eWOM Behavior
-Néomie Raassens, Hans Haans [Publisher] [Google Scholar]
Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App
-Manpreet Gill, Shrihari Sridhar, and Rajdeep Grewal [Publisher] [Google Scholar]
The Dynamic Interplay Between Recorded Music and Live Concerts: The Role of Piracy, Unbundling, and Artist Characteristics
-Dominik Papies and Harald J. van Heerde [Publisher] [Google Scholar]
Harvesting Brand Information from Social Tags
-Hyoryung Nam, Yogesh V. Joshi, and P.K. Kannan [Publisher] [Google Scholar]
Predicting Mobile Advertising Response Using Consumer Colocation Networks
-Peter Pal Zubcsek, Zsolt Katona, and Miklos Sarvary [Publisher] [Google Scholar]
Journal of Consumer Research, 44(2):
Products as Pals: Engaging with Anthropomorphic Products Mitigates the Effects of Social Exclusion
-James A. Mourey ; Jenny G. Olson; Carolyn Yoon [Publisher] [Google Scholar]
Fired Up for the Future: How Time Shapes Sharing
-Evan Weingarten; Jonah Berger [Publisher] [Google Scholar]
Journal of Service Research, 20(3):
NPS and Online WOM: Investigating the Relationship Between Customers’ Promoter Scores and eWOM Behavior
-Néomie Raassens, Hans Haans [Publisher] [Google Scholar]
09 July 2017
Week 2017 07 11
Management Science, 63(7):
How Targeting Affects Customer Search: A Field Experiment
-Nathan M. Fong [Publisher] [Google Scholar]
How Targeting Affects Customer Search: A Field Experiment
-Nathan M. Fong [Publisher] [Google Scholar]
03 July 2017
Week 2017 07 04
Journal of Business Ethics, 143(3):
One Sail Fits All? A Psychographic Segmentation of Digital Pirates
-Charlotte Emily De Corte, Patrick Van Kenhove [Publisher] [Google Scholar]
One Sail Fits All? A Psychographic Segmentation of Digital Pirates
-Charlotte Emily De Corte, Patrick Van Kenhove [Publisher] [Google Scholar]